Planet Beyond Podcast

Embracing strategic curiosity

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Published

14 Nov 2024

Olga Nefedova’s career has taken her from the oilfields of Western Siberia, and across continents to the most senior roles of Fugro, via a role at famed management consultants McKinsey. Along the way, she has developed an approach to strategy that fosters a childlike delight in fearless experimentation and the ‘heart filling joy’ of problem solving.

Olga Nefedova: Embracing Strategic Curiosity

Olga shares her vision of what good strategy entails - asking the right questions, analysing efficiently, and adapting through continuous feedback. Corporate strategy, she explains, is less about complex theories and more about a logical, practical process. It is a journey of curiosity and resilience.

As Olga describes it “…Our plans should not work regularly… that's how we build our learning, our capabilities.”

Host Jon Baston-Pitt and Olga explore the importance of adaptability, curiosity and failure in achieving strategic goals. Olga urges leaders to embrace the unknown and avoid over analysis—strategy is not about having all the answers upfront but about discovering them through a process of exploration and continual improvement.

Another remarkable leader, making a remarkable difference.

Host

Jon Baston-Pitt, Fugro

Guests

Olga Nefedova, Global Director of Corporate Strategy, Fugro

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